December events and content ideas for ethical and sustainable brands

’tis the season to prepare those final posts of the year and get ready for the final business rush!

For many businesses, particularly product-based ones, the end of the year is the busiest and most critical sales period! For others, it can be a time to slow things down, take stock of the past 11 months and prepare for the coming ones… Maybe even get some much needed rest! Either way, I bet you have better things to do than spend hours racking your brain for ideas on what to post on social media.

So here’s your last event round-up of the year, filled with (as always) a selection of my favorite upcoming celebrations with some content ideas to give your own twist to for your conscious brand, as well as some additional dates that might inspire you.

December 2nd: World Futures Day

#WorldFuturesDay

Share your brand’s vision for a more sustainable, just, and inclusive future for all, tips on how each of us can take action for a better future, or facts about the impact of current unsustainable/unethical practices on our future…

December 3rd: International Day of Persons with Disabilities

#InternationalDayofPersonswithDisabilities

Share the ways you are making your business more inclusive and accessible for people with different disabilities, why this matters to you, and/or your favorite activists & organizations advocating in this field.

Ask your community to share their feedback on how you can continue to improve.

December 10th: Human Rights Day

#HumanRightsDay

This year’s theme is “Mind the Gap. Leave No One and Place Behind” so why not share some of your favorite ideas or initiatives that help create more sustainable, carbon-neutral cities/towns with fewer inequalities?

December 11th: International Mountain Day

#InternationalMountainDay

The 2022 theme is “Women move mountains” so why not shine the light on the importance of greater gender equality for people working in the mountains. You could also share your own mountain-related experiences, sustainable hiking & camping tips, or discuss why #MountainsMatter & we should #DiversifyOutdoors.

THE HOLIDAYS:

#Hanukkah2022 (Dec. 18-26)

#Christmas2022 (Dec. 25)

#Kwanzaa2022 (Dec. 26-Jan. 1)

Send your well wishes to your community celebrating holidays in December, share your favorite holiday memories, traditions, recipes, and show your support for those for whom the holidays may be a difficult time.

December 31st: New Year’s Eve

#NewYearsEve2022

Send your community your best wishes for the new year & thank them for sharing your brand’s journey this year, or share your favorite moment(s) of the year & ask them to share theirs.

Looking to get a fresh set of eyes on your accounts or to outsource your social media management, content creation, and/or ad campaigns to someone who shares your values so you can focus on running your purpose-driven business…

You can also set up a free discovery call with me to talk about it together, commitment-free.

Thank you for reading all the way here! Here are my favorite links to find upcoming international and national events, feel free to check them out:

• The UN and UNESCO‘s lists of monthly observances
• This Wikipedia list of environmental dates
• The Twitter marketing calendar
• These lists of LGBTQ+ events here & here